Strategic Marketing

Marketing

by: David Cravens · Nigel Piercy

Hardcover

ISBN: 978-0-07-802890-8

ISBN-10: 0-07-802890-6

McGraw-Hill Education · 2012

See also:
2008HardcoverStrategic Marketing (MCGRAW HILL/IRWIN SERIES IN MARKETING)
2008PaperbackStrategic Marketing
2005HardcoverStrategic Marketing (MCGRAW HILL/IRWIN SERIES IN MARKETING)
2005PaperbackStrategic Marketing
2002HardcoverStrategic Marketing
2002PaperbackStrategic Marketing (McGraw-Hill/Irwin Series in Marketing)