by: David Cravens · Nigel Piercy
Hardcover
ISBN: 978-0-07-338100-8
ISBN-10: 0-07-338100-4
McGraw-Hill Education · 2008
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by: David Cravens · Nigel PiercyHardcover
ISBN: 978-0-07-338100-8 ISBN-10: 0-07-338100-4 McGraw-Hill Education · 2008 |
| See also: | ||
| 2005 | Hardcover | Strategic Marketing (MCGRAW HILL/IRWIN SERIES IN MARKETING) |
| 2002 | Hardcover | Strategic Marketing (McGraw-Hill/Irwin Series in Marketing) |