Essentials of Services Marketing (2nd Edition)

Essentials

by: Jochen Wirtz · Patricia Chew · Christopher Lovelock

Paperback

ISBN: 978-981-06-8618-5

ISBN-10: 981-06-8618-8

Pearson Education · 2012

See also:
2017PaperbackEssentials of Services Marketing
2008PaperbackEssentials of Services Marketing