MindTap Marketing, 1 term (6 months) Printed Access Card for O'Guinn/Allen/Close Scheinbaum/Semenik's Advertising and Integrated Brand Promotion

Integrated

by: Thomas O'Guinn · Chris Allen · Angeline Close Scheinbaum · Richard J. Semenik

Printed Access Code

details (United States).

ISBN: 978-1-337-11027-3

ISBN-10: 1-337-11027-2

Cengage Learning · 2018