Business Market Management: Understanding, Creating And Delivering Value

Management

by: James C. · Narus, James A. Anderson

Paperback

ISBN: 978-0-13-140841-8

ISBN-10: 0-13-140841-0

Pearson Education · 2004

See also (possibly by other authors):
2008TaschenbuchBusiness Market Management: Understanding, Creating, and Delivering Value
1998HardcoverBusiness Market Management: Understanding, Creating and Delivering Value